Jen Couldrey is passionate about business as a catalyst for social impact. She is widely known and respected in the Canadian tech community as a champion of social responsibility. As the Executive Director of The Upside Foundation, Jen works with founders of scaling companies across Canada who want to make a difference in the world, enabling donations of equity rather than cash to the charities of their choice. Prior to this she worked in corporate social responsibility at SiMPACT Strategy Group and Human Capital Consulting at Deloitte. Jen has a business degree from the Richard Ivey School of Business at Western University. She has been recognized as one of the Top 30 Women Making a Difference in Tech by Ryerson DMZ, as a Corporate Knights Top 30 under 30 Sustainability Leader, and as one of the Top 100 Most Powerful Women in Canada.