Lina has spent her career working with fintech companies in Canada and Europe defining the vision and strategic direction through product innovation, marketing and cultural transformation. Lina has propelled the growth of the business and enabled the development of solutions that have transcended the status quo. She believes that by challenging boundaries and broadening perspectives, you are able to harness the full potential and talents of people, which in turn will help achieve the best possible solutions.
Lina believes that Innovation is about taking risks; putting your ideas out there, and testing potential successes and failures. To be truly innovative, it’s about going beyond, and leveraging what others don't yet see, or understand.